Basic Information
Product Name
What it is: The main title of your product as it appears to customers in your store, in search results, and in the Local Pass marketplace. Tips:- Be descriptive but concise — aim for 3 to 8 words
- Include key attributes customers search for: type, variety, size, or origin
- Avoid internal codes, abbreviations, or shorthand
- ✅
Free-Range Brown Eggs — 12 Pack - ✅
Cold-Pressed Extra Virgin Olive Oil 500mL - ❌
EGG-BR-12orEVOO
Description
What it is: A short block of text below the product name that gives customers more detail about what they’re buying. What to include:- Key ingredients or materials
- Flavour profile, texture, or aroma (for food)
- Origin or production method (local, organic, farm-name)
- How to use or serve the product
- Any important notes (e.g., contains seasonal produce, made to order)
Pricing
Regular Price
What it is: The standard price customers pay for this product, shown in Canadian dollars (CAD). Important: This field is the base price that appears on the product listing. If a sale price is also set, the regular price appears crossed out alongside the sale price. Format: Enter numbers with a decimal point —4.99, 12.50, 0.99. Do not use dollar signs or commas.
Promotion Price (Sale Price)
What it is: A temporary reduced price displayed in place of or alongside the regular price. How it works:- If the promotion price is greater than or equal to
$1.00, the product is shown as being on sale. Customers see the regular price crossed out and the promotion price highlighted. - If the promotion price is
$0.00or blank, it is ignored and only the regular price is shown.
Unit & Unit Measurement
What it is: Together, these two fields describe the quantity and unit included for the listed price.
How it appears to customers: The price is displayed as
$X.XX / [quantity] [unit] — for example, $6.99 / 500g or $3.50 / 1 bag.
Full list of available units: bag, bales, box, bsh, buckets, bunches, c, cases, cm, dz, ea, eggs, ft, g, gal, in, kg, L, lb, mL, mm, oz, packs, pallets, pcs, pkg, pt, qt, trays
Operations
Preparation Time
What it is: The estimated time (in days) needed to prepare or process this product before it is ready for pickup or delivery. Why it matters: This field is used internally to manage order fulfilment timing. It sets customer expectations and helps coordinate when orders are ready. What to enter: Whole numbers only. Enter0 if the product is available immediately. For products that need processing, enter a realistic estimate — for example, 2 for two days, 5for five days and so on.
Stock Level
What it is: The number of units currently available for sale. How it works:- Enter your current on-hand quantity as a whole number
- When stock reaches 5 units or fewer, the number turns red in your Inventory dashboard as a low-stock alert
- Stock can be updated at any time from the Inventory page — individually via the Edit form, or in bulk using the Stock bulk action
Shipping
Requires Shipping
What it is: A toggle that indicates whether this product needs to be physically shipped to customers.- ON — the product must be shipped. Weight fields appear so you can enter the shipping weight.
- OFF — the product is available for pickup only, or shipping is handled outside the platform.
Product Weight & Weight Unit
What it is: The physical weight of the product used to calculate shipping rates. Enter: The numeric weight value and select the unit from the dropdown. Available weight units:kg, lb, g, oz, bag, box, pcs, pkg, and more.
Location & Availability
Sell at All Store Locations (toggle)
What it is: Controls whether this product is available at all of your store’s service locations.- ON (default) — the product is associated with every location your store operates from
- OFF — you manually select which locations carry this product using the location dropdown that appears
Classification
Category
What it is: The primary classification for your product within the Local Pass marketplace. Important rules:- Categories come from a fixed platform list — you cannot create your own
- Select from the dropdown; use the search box inside it to filter options quickly
- Categories are required before publishing
Grain Products → grain_products) and uses this ID to link the product to the correct marketplace section.
Subcategory
What it is: A more specific grouping within your selected category. Important rules:- Like categories, subcategories come from the platform list
- Subcategory is recommended but not strictly required for publishing
- If you don’t see a subcategory that fits, click “Don’t see your product category? Request one”
Product Options
Product options let customers make choices when placing an order. There are two types:Variants
Variants are different versions of the same product that each have their own fixed price. Selecting a variant replaces the base product price entirely. Use variants for: sizes, weights, configurations — anything where each version has a distinct price. Example: A jam available in a 250g jar (9.99). The customer picks one jar size and pays that price.Add-On Options
Add-ons are extras that customers can choose to add to their order. Each add-on adds to the base product price. Use add-ons for: toppings, customisations, extras — anything layered on top of the product. Example: A pizza (2.00), Extra Cheese (+14.99 plus whatever they add.Sales Model
Wholesale, Retail, Both
What it is: Defines what type of buyer can see and purchase this product.
At least one must be enabled. Most vendors selling directly to consumers should select Retail or Both.
Flags & Labels
Featured Item
What it is: Highlights this product with a visible badge in your store profile. Use it for: Hero products, seasonal highlights, or your top sellers. Featured status is a visual cue — it does not affect search ranking directly. Recommendation: Keep featured items to a small selection (3–6 products) so the designation stays meaningful.Cross-Selling Item
What it is: When enabled, this product is suggested to customers at checkout. Use it for: Complementary products — items that pair well together. For example, a jar of pasta sauce shown alongside dry pasta.Product Bundle
What it is: Marks this product as a curated collection of other individual products sold together as one listing. How it works: Enabling this flag reveals a product search field where you add the component items that make up the bundle. The bundle product has its own price, separate from the individual items’ prices. Use it for: Gift baskets, meal kits, variety packs, or any offering made up of multiple distinct items.Soon to Go
What it is: A label that signals to customers that this product has limited remaining availability or is being discontinued. How to apply it: This flag is set from the Inventory page using the bulk action Soon-to-Go, rather than directly on the product form. You can set or remove the flag for multiple products at once. Tip: Use this for end-of-season produce, limited batches, or clearance items. It creates urgency and can increase conversions on items you need to move.Product SKU
What it is: Your internal product identifier or barcode reference. Important: This is for your own tracking purposes only. It is not visible to customers at any point. Format: Alphanumeric, any style you use internally —AP-1010, ORG-HNY-500, SKU00423.
Search Keywords
What it is: A list of words or short phrases that help customers find this product when searching on Local Pass. How they work: Keywords are used behind the scenes in search indexing. Adding relevant keywords makes your product appear in results even when a customer doesn’t use the exact product name. Best practices:- Think about synonyms: if your product is called “natural honey,” add
raw honeyandwildflower honeyas keywords - Include the variety, brand, origin, or common use case
- Don’t repeat words already in the product name — they’re already indexed
Dietary Labels
What it is: Standardised badges displayed on your product listing to inform customers about how the product fits their diet. How they appear: As visual tags on the product card — customers can also filter by dietary labels when browsing. Available labels include: Vegan, Vegetarian, Gluten-Free, Dairy-Free, Halal, Kosher, Nut-Free, Organic, and others as provided by the platform.Allergen Information
What it is: A list of allergens present in or potentially in contact with this product. How it appears: Listed on the product page to alert customers with food sensitivities or allergies. How to add allergens:- Toggle Contains Allergens to ON
- Type each allergen in the input field
- Click the checkmark to save it as a tag
- Repeat for each allergen
Pickup Locations
What it is: Associates this product with specific pickup points if your store has designated collection spots (e.g., a farm gate, a market stall, a warehouse). How it works: Customers selecting pickup will only be shown the locations you’ve linked to this product. If no pickup locations are selected, your store’s default pickup point is used.Product Photo
What it is: The primary image shown on your product listing. If no photo is uploaded: A generic placeholder image is displayed. This is fine for draft products but should be updated before publishing. Upload options:- Gallery — choose from images you’ve previously uploaded to your account
- Upload Photo — add a new image from your device
- Accepted formats: JPEG, JPG
- Recommended: square crop, minimum 800 × 800px, clean background